PRWeek
Marielena Santana joins The Sway Effect as Senior Vice President. Mari will work across the client portfolio as well as drive marketing and support new business.
Everything-PR
Everything in PR shared a Q&A focused on how The Sway Effect is shaking up the PR industry.
Adweek
Our Founder, Jennifer Risi, was named to the 2021 Gerety Awards Grand Jury.
PRWeek
The Sway Effect has been nominated as “Boutique Agency of the Year” for PRWeek’s 2021 Awards.
PRovoke Media
The Sway Effect announced its partnership with DLC Group, expanding our presence in Latin America.
The Elephant in the Room
Our Founder, Jennifer Risi, sat down with Sudha Singh for her podcast to discuss new ways of working, the increasing importance of diversity and inclusion and why brands need to focus more on Purpose.
The Reset
Laura Mignott invited our Founder, Jennifer Risi, to share her story on the creation of The Sway Effect and how she is successfully creating a winning culture for her clients, partners and teams in the midst of a pandemic.
Mind of a Mentor
Marla Isackson interviewed our Founder, Jennifer Risi, on her entrepreneurial journey and how she is building a global network of independent experts.
Campaign
The Sway Effect has joined by The Network, a new global network of leading independent creative agencies as a founding partner.
PRWeek Convene
The Sway Effect sponsored a session at PRWeek Convene Talking Shop: The Future of Retail entitled “The Customer Experience: Delivering Through Diversity” with Signet Jewelers’ CCO Colleen Rooney.