I have been working with Jennifer on our important campaigns – HeforShe and the Unstereotype Alliance – over the years. We have benefited from her insights on how to manage communications as well as her network of influencers.
We are focused on swaying opinion
while putting diversity, equity and inclusion at the center of everything we do.
We create
impactful campaigns
that define markets, lead industries, and aim to change the world
I have been working with Jennifer on our important campaigns – HeforShe and the Unstereotype Alliance – over the years. We have benefited from her insights on how to manage communications as well as her network of influencers.
Jen and her team have taken our foundation to new heights. Their relationships with the media have gotten our organization more national coverage than we ever dreamed of.
They helped us nail our narrative and have secured more feature coverage in six months than in the first four years of the business. They are the best.
The Sway Effect has transformed our communications function at Understood. They showed us what good PR looks like.
Jen Risi is by far the best PR person that I have ever worked with.
The Sway Effect developed a creative and impactful campaign that made BD Women’s Health synonymous with cervical cancer prevention. Their work has been game changing. It drove sales and most importantly,
created a national conversation that helped to save lives.
Sway Effect is an incredible PR partner. Their responsiveness, media connections, and dedication to our brand’s success are unmatched. Jen personally has helped me to educate the leadership team on the power/importance of corporate PR, which has been invaluable.
The Sway Effect has been a powerful partner, consistently delivering outstanding results with top-tier media targets. They strike the perfect balance between being part of our team and serving as strategic advisors with the right mix of passion and enthusiasm.
