PRovoke Media

Our Founder, Jennifer Risi, spoke with PRovoke Media about COVID-19’s impact on media consumption and how brands can strengthen consumer relationships.
The PRovoke Podcast

The World Travel & Tourism Council’s Virginia Messina teamed up with our Founder, Jennifer Risi, to talk about the importance of ongoing communications for the travel and tourism industry during COVID-19.
PRWeek

In our first year, The Sway Effect has been included in PRWeek’s Agency Business Report 2020.
PRovoke Media

The Sway Effect was named a finalist by PRovoke Media for North American New Agency of the Year.
PRovoke Media

Our Founder, Jennifer Risi, wrote about the power of partnership and importance of action and substance when managing a brand’s communications efforts amid COVID-19.
Campaign

Our Founder, Jennifer Risi, teamed up with PR industry veterans Caroline Dettman and Cheryl Overton to write about the power of women helping women and their continued commitment to “support” by example. #convenegirls
PR Newswire

American Association of Advertising Agency [4A’s] has named The Sway Effect as its new PR agency of record.
Yahoo! Finance

Betches, a digital media brand for gen z and millennial women, has named The Sway Effect as its new PR agency of record. The selection follows an agency review initiated by the Betches founders late last year.
PRWeek

Medical technology company Becton Dickinson has brought on The Sway Effect to handle internal and external communications for the organization.
Quartz

Last year, I left my executive leadership job at a major marketing and communications agency to start my own shop. Like many entrepreneurs before me, I worked hard to find the right people to help me manage the client work, new business, and the day-to-day operations.