Adweek
The Sway Effect’s Jennifer Risi discussed tips agencies should consider when working with notorious figures such Frye Festival’s Billy McFarland.
PRWeek
The Sway Effect has been named finalist for a 2023 PRWeek Award for our work with Signet Jewelers in the Best in Corporate Branding category.
PR News-Digiday- The Drum
The Sway Effect’s Jennifer Risi weighs on Keurig Dr Pepper’s 360-day payment terms and its impact on the advertising industry.
PR News
The Sway Effect has won two PR News 2022 PR Platinum Awards for our work with BD and Signet Jewelers.
PR News
The Sway Effect has been named to PR News 2023 Agency Elite Top 100 list for the second year in a row.
PR News
The Sway Effect has been nominated for two PR News 2023 Platinum PR Awards for their work with BD and Signet Jewelers.
PRWeek
The Sway Effect has been nominated for a 2022 PRWeek Purpose Award for our work with Understood.org.
PR News
Our Founder Jennifer Risi authored an opinion piece centered around The Sway Effect turning three.
Unsilenced.org
The Sway Effect’s Jennifer Risi has been named to the Board of Directors at Unsilenced.
PR News
The Sway Effect’s Jennifer Risi was included in an industry round-up on media relations best practices.