wHAT WE DO

Creating

lasting

campaigns

that

deliver

Our teams work across industries and geographies to provide the strategic thinking, creative insights and media know-how to make brands matter

Public Relations & Influence

We specialize in corporate reputation, executive communications, global media relations, internal communications, investor relations and issues management.

Brand Marketing

We understand consumers and know how to help brands connect to the world around them. Our creatives and brand strategists craft campaigns that get into the hearts and minds of consumers.

Creative

We identify, create and execute ideas that earn attention and drive the business of our clients. Our team is made up of writers, designers, innovators and makers the world over.

Social Impact

We work with brands across the private, public and social sectors to create purpose-driven campaigns that can make a lasting impact.

Nation Branding

We specialize in corporate reputation, executive communications, global media relations, internal communications, investor relations and issues management.

Research & measurement

We partner with Harris Interactive to develop publicity-driven research on behalf of our clients and have a proprietary tool that measures the qualitative and quantitative results of our campaigns.

Social accelerator

We use proprietary machine learning models and human analysis to benchmark brands against their competitor set on social media over time, in a digital dashboard that is simple to use and understand.

DE&I Programming

We partner with brands to integrate diversity, equity and inclusive programming into all aspects of business today. Aligned to an organization’s mission, we develop campaigns to drive sustained outcomes.

OUR WORK

Intrepid Travel

Understood

The Sway Effect serves as agency of record.

CBS News

How to be an ally to your coworkers with ADHD and dyslexia

UNWomen

The Sway Effect supported the creation of the iconic #HeforShe campaign

Awards

DIVERSITY, EQUITY & INCLUSION

CREATIVITY

SOCIAL IMPACT

BRAND MARKETING

DATA ANALYTICS

PUBLIC RELATIONS

RESEARCH & MEASUREMENT

RESEARCH & MEASUREMENT

PUBLIC RELATIONS

CREATIVITY

DIVERSITY, EQUITY & INCLUSION

PUBLIC RELATIONS

RESEARCH & MEASUREMENT

SOCIAL IMPACT

DATA ANALYTICS

BRAND MARKETING

BRAND MARKETING

DATA ANALYTICS

SOCIAL IMPACT

DIVERSITY, EQUITY & INCLUSION

CREATIVITY