The Sway Effect’s Nicole Houston weighs in on the importance of Summer Fridays at our agency.
The Sway Effect’s Nicole Houston weighs in on the importance of Summer Fridays at our agency.
Tied to Cannes Lions 2024, our Founder, Jennifer Risi, shares why we need to continue to double down on DEI efforts despite the current backslide across the marketing industry.
May is Mental Health Awareness Month. Our Founder, Jennifer Risi, weighs in on how to support women in the workplace all year long.
Our Founder, Jennifer Risi, spoke with AnitaB.org CEO Brenda Darden Wilkerson for a panel entitled “Building a Better Tomorrow Through Inclusive Technology.”
Our Founder, Jennifer Risi, hosted a dinner with Kindred Collective’s Sofya Polyakov and The 3% Movement’s Kat Gordon brining together female leaders from across the marketing and media industries.
The Sway Effect was officially born with the support of our agency network including bSMART, GoDo Discovery, Good Scout, Markson IdeaCraft, Reilly Connect and Rogue Sunday.
The Sway Effect knows how to create trends, shape opinions and drive behavior. Together, we will explore what’s now and what’s next across the industry, and The Sway Effect’s sweet spot — connecting brands with industry experts, media and influentials the world over.
We’re not the usual cast of characters you’ll find on Madison Avenue. We’re authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers. Tune in to hear perspectives from our clients and partners from across our global network on ‘The Sway Effect.’
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