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NEWS
PR News
The Sway Effect and Intrepid Travel were awarded Campaign of the Year for Travel/Hospitality/Tourism at the 2024 PR News Platinum PR Awards.
PR Daily
PRovoke Media
The Sway Effect has been named a finalist for PRovoke Media’s 2024 Global Agencies of the Year [Corporate Agency].
PRovoke Media
The Sway Effect’s Jennifer Risi, along with agency leaders from Day One and Chandler Chico chatted with PRovoke Media’s Paul Holmes on their 2024 Agency of the Year Wins.
PR News
The Sway Effect has once again been named a finalist for 2024 PR News Agency of the Year: Women-Owned.
PR News
The Sway Effect has been nominated for four 2024 PR News Platinum PR awards for their work with Intrepid Travel and Signet Jewelers.
PRovoke Media
Timed to the agency’s 5th anniversary, The Sway Effect launched Sway Forward and appointed Mitch Markson as Chief Creative Officer.
WorkLife
The Sway Effect’s Jennifer Risi weighs in on the move by SHRM to remove ‘equity’ from DEI.
Fortune
The Sway Effect’s Nicole Houston weighs in on the importance of Summer Fridays at our agency.
PRWeek
Tied to Cannes Lions 2024, our Founder Jennifer Risi shares why we need to continue to double down on DEI efforts despite the current backslide across the marketing industry today.
PRWeek
The Sway Effect’s Jennifer Risi weighs in on why brands are pulling back from #Pride.
PR News
May is Mental Health Awareness Month. Our Founder, Jennifer Risi weighs in on how to support women in the workplace all year long.
EVENTS
Cannes Lions
The Sway Effect along with PRWeek convened a panel of the industry’s top leaders to discuss the past, present, and future of marcomms. #SwayEffectTurnsFive
Cannes Lions
The Sway Effect moderated a panel at The Female Quotient’s Equality Lounge entitled “Connections that Spark Creativity.”
SXSW
The Sway Effect’s Jennifer Risi moderated a discussion entitled “AI and the Future of Truth” with AI expert Gary Marcus and Sustainable Media Center’s Steve Rosenbaum.
SXSW
The Sway Effect’s Jennifer Risi hosted a panel at The Female Quotient’s Equality Lounge entitled “International Women’s Day: How Brands Can be Champion Women All Year Long.”
Advertising Week NY
The Sway Effect hosted a panel at The Female Quotient’s Equality Lounge entitled “Rewriting The Rules for RTO So Everyone Wins.”
PRWeek Roundtable
The Sway Effect’s Jennifer Risi participated in an industry roundtable hosted by PRWeek and Notified on the impact of technology in PR.
Cannes Lions 2023
The Sway Effect along with PRWeek convened a panel of industry leaders to discuss the power of PR during economic uncertainty.
Cannes Lions 2023
The Sway Effect moderated a panel at The Female Quotient’s Equality Lounge entitled “Women Owning It. Advertising and Marketing Leaders Forging Their Own Path.“
SXSW
The Sway Effect hosted a panel at The Female Quotient’s Equality Lounge entitled “Machine vs Human: Who Wins in Equity and Equality.”
Cannes Lions 2022
The Sway Effect along with PRWeek convened a panel of industry leaders to discuss new agency models and the continued importance of DE&I.
SXSW
The Sway Effect’s Jennifer Risi interviewed Vice Media Group’s Nadja Bellan-White and AnitaB.org’s Brenda Darden Wilkerson for a panel entitled “Still So White: Tackling Diversity in Media and Tech.”
SXSW
The Sway Effect’s Jennifer Risi participated in a panel entitled “DEI: Creating and Measuring Authentic Change” hosted by Rolling Stone and SHE Media.
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