newsroom

NEWS

PRovoke Media

Oct 11,2021

Our Founder Jennifer Risi, with our network partners Cheryl Overton and Alyssa Garnick, discuss new ways of working and how collaboration is fueling business growth.

The Drum

Oct 11,2021

Our founder, Jennifer Risi wrote an op-ed along with The Sway Effect’s own Natalie Kawam via The Drum on what marketers need to be thinking about as they seek to stay relevant amid COVID-19.

PRWeek

Oct 4,2021

We are proud to announce that The Sway Effect and our network partner, Agean PR have been named North American PR Agency of Record for Intrepid Travel.

PRovoke Media

Sep 30,2021

The Sway Effect has been named a 2021 PRovoke Media Global New Agency of the Year Finalist. 

PR News

Aug 18, 2021

The Sway Effect has been named to PR News 2022 Agency Elite Top 100 list.

PR News

Jul 28, 2021

Our very own Marielena Santana, has been named a PR News 2021 Top Women in PR.

The Drum

Jul 20, 2021

Our Founder, Jennifer Risi, has been named to the jury for The Drum’s 2021 PR Awards.

Thrive Global

Jun 12, 2021

As a part of Thrive Global’s women leadership series, our Founder Jennifer Risi shared how the power of collaboration enables the best work for brands.

PRovoke Media

May 20, 2021

The Sway Effect has been named 2nd fastest-growing agency in the world by PRovoke’s 2021 Global PR Agency Ranking.

PRovoke Media

May 12, 2021

The Sway Effect has been named PRovoke Media’s 2021 North American New Agency of the Year.

PRovoke Media

May 6, 2021

PRovoke Founder, Paul Holmes along with our Founder, Jennifer Risi sat with Vice’s Global CMO, Nadja Bellan-White to discuss the evolving role of media in culture.

EVENTS

SXSW

SXSW

Mar 16, 2021

The Sway Effect’s Founder Jennifer Risi interviewed UN Women Deputy Executive Director Anita Bhatia for a panel entitled, “Women: Bearing the Impact of Covid-19 Globally.”

PRWeek Convene

PRWeek Convene

Sep 15, 2020

Our Founder Jennifer Risi teamed up with Signet Jewelers Chief Communications Officer Colleen Rooney for a session focused on how brands are reimagining the customer experience and tapping into the vast spending power of BIPOC audiences.

3% Conference 2020

3% Conference 2020

Jul 28, 2020

The Sway Effect’s Founder Jennifer Risi interviewed AnitaB.org CEO Brenda Darden Wilkerson for a panel focused on DE&I in the tech industry and how to build a future where technology mirrors the people/societies for whom we built it.

DINNER: KINDRED COLLECTIVE

DINNER: KINDRED COLLECTIVE

Sep 26, 2019

Women in business need community. Sofya Polyakov hosted a dinner with The 3% Movement’s Kat Gordon and The Sway Effect’s Jennifer Risi celebrating leaders from across the marketing and media industries and identifying ways to collaborate.

LAUNCH: THE SWAY EFFECT

LAUNCH: THE SWAY EFFECT

Jul 16, 2019

The Sway Effect was officially born with the support of our agency network including bSMART, GoDo Discovery, Good Scout, Markson IdeaCraft, Reilly Connect and Rogue Sunday.

© 2021 The Sway Effect