newsroom

NEWS

PRovoke Media

January 22, 2024

The Sway Effect’s Jennifer Risi weighs in on the resignation of Web Summit CEO Paddy Cosgrave.

PR News

December 21, 2023

The Sway Effect’s Jennifer Risi weighs in on the 2024 trends that will impact the PR industry.

Fast Company

December 20, 2023

The Sway Effect’s Jennifer Risi wrote an opinion piece challenging Elon Musk on why DEI must remain front and center in 2024.

PR News

November 27, 2023

The Sway Effect has been named to PR News 2024 Agency Elite Top 100 list for the third year in a row.

Titan Awards

November 10, 2023

The Sway Effect’s Jennifer Risi was named the 2023 Female Entrepreneur of the year by the Titan Women in Business Awards.

The Stevie Awards

November 10, 2023

The Sway Effect’s Jennifer Risi was recognized in the Best Female Solo Entrepreneur of the Year [Bronze] at the 2023 Stevie Awards.

PR News

October 18, 2023

The Sway Effect was named PR News 2023 Women Owned Agency of the Year.

PRWeek

October 16, 2023

The Sway Effect’s Jennifer Risi wrote a provocative opinion piece on RTO tied to the agency’s panel at the FQ Equality Lounge at AWNY 2023.

PRovoke Media

October 16, 2023

Crant’s Alvaro Melendez was named to PRovoke Media’s 2023 Innovator 25 Americas class.

PRWeek

October 5, 2023

The Sway Effect announced its partnership with Ascendancy as the agency’s strategic events partner.

The Stevie Awards

September 22, 2023

The Sway Effect’s Jennifer Risi has been named as finalist for 2023 Stevie Award for Women in Business (Best Female Solo Entrepreneur).

EVENTS

Advertising Week NY

October 16, 2023

The Sway Effect hosted a panel at The Female Quotient’s Equality Lounge entitled “Rewriting The Rules for RTO So Everyone Wins.”

PRWeek Roundtable

July 25, 2023

The Sway Effect’s Jennifer Risi participated in an industry roundtable hosted by PRWeek and Notified on the impact of technology in PR.

Cannes Lions 2023

June 21, 2023

The Sway Effect along with PRWeek convened a panel of industry leaders to discuss the power of PR during economic uncertainty.

Cannes Lions 2023

June 19, 2023

The Sway Effect moderated a panel at The Female Quotient’s Equality Lounge entitled “Women Owning It. Advertising and Marketing Leaders Forging Their Own Path.“

SXSW

March 12, 2023

The Sway Effect hosted a panel at The Female Quotient’s Equality Lounge entitled “Machine vs Human: Who Wins in Equity and Equality.”

Cannes Lions 2022

June 21, 2022

The Sway Effect along with PRWeek convened a panel of industry leaders to discuss new agency models and the continued importance of DE&I.

SXSW

Mar 13, 2022

The Sway Effect’s Jennifer Risi interviewed Vice Media Group’s Nadja Bellan-White and AnitaB.org’s Brenda Darden Wilkerson for a panel entitled “Still So White: Tackling Diversity in Media and Tech.”

SXSW

Mar 12, 2022

The Sway Effect’s Jennifer Risi participated in a panel entitled “DEI: Creating and Measuring Authentic Change” hosted by Rolling Stone and SHE Media.

3% Conference

Nov 2, 2021

The Sway Effect’s Jennifer Risi spoke with Signet Jewelers’ CCO Colleen Rooney and Vice Media Group’s CMO Nadja Bellan-White for a panel entitled, “Still So White: How Today’s Top Brands Are Tackling Diversity.”

SXSW

SXSW

Mar 16, 2021

The Sway Effect’s Jennifer Risi spoke with UN Women’s Deputy Executive Director Anita Bhatia for a panel entitled, “Women: Bearing the Impact of Covid-19 Globally.”

PRWeek Convene

PRWeek Convene

Sep 15, 2020

The Sway Effect’s Jennifer Risi spoke with Signet Jewelers’ CCO Colleen Rooney for a panel entitled “The Customer Experience: Delivering Through Diversity.”

3% Conference

Jul 28, 2020

The Sway Effect’s Jennifer Risi spoke with AnitaB.org CEO Brenda Darden Wilkerson for a panel entitled “Building a Better Tomorrow Through Inclusive Technology.”

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