by jmartin | Feb 14, 2020 | Newsroom
PRWeek Feb 14, 2020 Medical technology company Becton Dickinson has brought on The Sway Effect to handle internal and external communications for the...
by jmartin | Feb 2, 2020 | Newsroom
Quartz Feb 2, 2020 Last year, I left my executive leadership job at a major marketing and communications agency to start my own shop. Like many entrepreneurs before me, I worked hard to find the right people to help me manage the client work, new business, and the...
by jmartin | Dec 16, 2019 | Newsroom
PRovoke Media Dec 16, 2019 Echo Chamber Podcast: Jennifer Risi recently launched her own communications agency after nearly a decade at Ogilvy. The agency, called the Sway Effect, speaks to the impact Risi hopes to have on the industry. One area that she is looking to...
by jmartin | Dec 12, 2019 | Newsroom
Working Woman Report Dec 12, 2019 PR/Communications veteran Jennifer Risi is taking a whole new approach to help brands build value. She has a laserlike focus on figuring out what a brand needs and then simply delivers....
by jmartin | Dec 5, 2019 | Newsroom
Sway Iberoamérica Dec 5, 2019 In less than six months, The Sway Effect has gone global and has expanded its reach to Spain, Colombia, Argentina, and Mexico. Spearheaded by its female Founder and President, Jennifer Risi, our team is poised to help global brands...
by jmartin | Nov 7, 2019 | Newsroom
PRWeek Nov 7, 2019 Allyship work is difficult and hardly ever linear. But there are so many steps anyone at any organization can take, no matter their position, to create a work environment that benefits everyone—not just those in positions of...
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