Our Founder Jennifer Risi weighed in on what’s next for the industry in 2026.
The Sway Effect has been named a finalist at the 2026 PR Week Awards for Outstanding Boutique Agency of the Year, and our Founder Jennifer Risi for Outstanding Agency Professional of the Year.
Our Founder Jennifer Risi convened a discussion at PRovoke Media’s Global Summit on why purpose still matters and how aligning values with strategy will help define what’s next in business.
The Sway Effect are finalists for two 2025 PR Daily awards for our work with Intrepid Travel and Appian.
The Sway Effect has been named PR News 2025 Women Owned Agency of the Year – the second time in three years!
Our Founder Jennifer Risi moderated a discussion entitled “AI and the Future of Truth” with AI expert Gary Marcus and Sustainable Media Center’s Steve Rosenbaum.
Our Founder Jennifer Risi hosted a panel at The Female Quotient’s Equality Lounge entitled “International Women’s Day: How Brands Can be Champion Women All Year Long.”
The Sway Effect hosted a panel at The Female Quotient’s Equality Lounge entitled “Rewriting The Rules for RTO So Everyone Wins.”
Our Founder Jennifer Risi participated in an industry roundtable hosted by PRWeek and Notified on the impact of technology in PR.
The Sway Effect along with PRWeek convened a panel of industry leaders to discuss the power of PR during economic uncertainty.
The Sway Effect moderated a panel at The Female Quotient’s Equality Lounge entitled “Women Owning It. Advertising and Marketing Leaders Forging Their Own Path.“
‘The Sway Effect™’, a podcast series featuring the innovators, disruptors, movers and makers that are shaping the future of the marketing and communications Industry.
The Sway Effect™ knows how to create trends, shape opinions and drive behavior. Together, we will explore what’s now and what’s next across the industry, and The Sway Effect’s™ sweet spot — connecting brands with industry experts, media and influentials the world over.™
We’re not the usual cast of characters you’ll find on Madison Avenue. We’re authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers. Tune in to hear perspectives from our clients and partners from across our global network on ‘The Sway Effect™.’
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