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NEWS

The Sway Effect’s Jennifer Risi, along with agency leaders from Day One and Chandler Chico chatted with PRovoke Media’s Paul Holmes on their 2024 Agency of the Year Wins.

The Sway Effect has been nominated for three 2024 PR News Platinum PR awards for their work with Intrepid Travel and Signet Jewelers.

The Sway Effect has once again been named a finalist for 2024 PR News Agency of the Year: Women-Owned.

Timed to the agency’s 5th anniversary, The Sway Effect launched Sway Forward and appointed Mitch Markson as Chief Creative Officer.

The Sway Effect’s Nicole Houston weighs in on the importance of Summer Fridays at our agency.

The Sway Effect’s Jennifer Risi weighs in on the move by SHRM to remove ‘equity’ from DEI.

EVENTS

Kindred Collective

Advertising Week

The Sway Effect’s Jennifer Risi hosted a dinner with Kindred Collective’s Sofya Polyakov and The 3% Movement’s Kat Gordon brining together female leaders from across the marketing and media industries.

Launch: The Sway Effect

Our Launch

The Sway Effect was officially born with the support of our agency network including bSMART, GoDo Discovery, Good Scout, Markson IdeaCraft, Reilly Connect and Rogue Sunday.

PODCASTS

‘The Sway Effect’, a podcast series featuring the innovators, disruptors, movers and makers that are shaping the future of the marketing and communications Industry.

The Sway Effect knows how to create trends, shape opinions and drive behavior. Together, we will explore what’s now and what’s next across the industry, and The Sway Effect’s sweet spot — connecting brands with industry experts, media and influentials the world over.

We’re not the usual cast of characters you’ll find on Madison Avenue. We’re authors, creators, warriors, neuroscientists, influencers, and all sorts of movers and shakers. Tune in to hear perspectives from our clients and partners from across our global network on ‘The Sway Effect.’