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NEWS

MediaPost

Apr 29, 2021

We have officially launched The Sway Effect Index, an ongoing consumer sentiment survey that will take a pulse of “who” and “what” is holding sway.

Quartz

Apr 21, 2021

Our Founder, Jennifer Risi, shared her thoughts on the impact of the Chauvin verdict and the ongoing need for actionable accountability from brands regarding their diversity commitments.

PRWeek

Apr 21, 2021

Steve Barrett sat down with our Founder Jennifer Risi for PRWeek’s Coffee Break to chat all things The Sway Effect – from our agency’s growth, to our purpose and much more.

PRWeek

Apr 20, 2021

The Sway Effect has been included in PRWeek’s 2021 Agency Business Report as an Up & Coming Agency.

PRovoke Media

Apr 12, 2021

The Sway Effect has been nominated as a PRovoke 2021 North American Agency Of The Year Finalist for the second year in a row.

PRovoke Media

Apr 6, 2021

The Sway Effect, along with BD, was named a Provoke 2021 Sabre Awards finalist in the “Best Corporate Media Relations” category.

PRWeek

Mar 8, 2021

Commemorating International Women’s Day, our Founder, Jennifer Risi, takes a look back at how far the PR industry has come in achieving gender parity. #actionforequality

PRWeek

PRWeek

Mar 8, 2021

PRWeek included The Sway Effect in a roundup on how top agencies are celebrating International Women’s Day. #actionforequality

PR Daily

Jan 22, 2021

Our Founder, Jennifer Risi, wrote an article focused on recommendations brands should consider for rebuilding media relationships in the age of “fake news.”

PRWeek

Dec 30, 2020

Our Founder, Jennifer Risi, wrote an article focused on how agencies and brands can collaborate to make a lasting impact during these unprecedented times.

Observer

Dec 21, 2020

Our Founder Jennifer Risi was named to Observer’s 2020 PR Power 50.

PRWeek

Dec 18, 2020

Marielena Santana joins The Sway Effect as Senior Vice President. Mari will work across the client portfolio as well as drive marketing and support new business.

EVENTS

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